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A large majority of consumers are planning to participate in Amazon’s upcoming Prime Day sales event, especially those under the age of 60. That’s according to a new report from RetailMeNot, which found that 84% of U.S. adults say they plan to participate in Prime Day this year, up from 81% in 2024. That number rises to 92% among those aged 45 to 60, while 88% of millennials plan on shopping during the event.

Today, RetailMeNot, a Ô¼ÅÚÊÓƵ company, announces the return of Summer Checklist, a savings event running from June 5-9. Shoppers can take advantage of exclusive deals and cash back on everything they need to gear up for summer - from travel essentials like hotels and flights to fashion, accessories, home entertainment and more. With top retailers like Expedia, Ray-Ban, Elf Cosmetics, Old Navy, Viator and others participating, Summer Checklist is the ideal time to save on all your summer plans.

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